The Microbusiness Difference--The Ripple Effect!

 

A Division of Gardner Bank

www.smallbusinessbank.com

Microbusiness companies and their business operations can have a "ripple" effect on job creation. One is by an "induced" effect from  hiring a new employee. The other is an indirect effect on the larger employment picture when the microbusiness is buying goods and services in the normal course of doing business.

This would be the case for example, when a microbusiness will purchase a computer for it's own business operations. The direct and indirect effects serve to ripple economic activity by the direct impact of hiring an employee, and indirectly when the decision to purchase a computer results in the hiring or retention of employees at those companies in the economic link by that 1 purchase.

 

The ripple continues in the example above, when the computer that was bought by a microbusiness is used to purchase additional goods and services due to increased efficiencies.

Thus, in addition to the 26 million jobs contributed directly in 2011 by microbusinesses, microbusinesses also added 1.9 million indirect jobs and 13.4 million induced jobs.

This gives a combined total of 41.2 million jobs, which amount to 31 percent of all private sector employment.

(The above from the Association For Enterprise Opportunity--The voice of Microbusiness).

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